CFI has entered into a partnership with the Kuwait Basketball Association (KBA) for the 2025 Kuwait Basketball Season. CFI will serve as the Official Partner for the season. The financial terms of the partnership have not been disclosed.

The collaboration was announced following an agreement with the MI Cape Town cricket team as its Official Online Trading Partner. The agreement includes branding on the team’s jerseys and in-stadium visibility, alongside fan engagement activities such as meet-and-greet events. This deal comes after CFI’s launch in South Africa, enhancing its global presence.

CFI Signs Partnership with Kuwait Basketball

The partnership with the KBA was formalized at a signing ceremony in Kuwait, attended by CFI Kuwait management and KBA representatives, including Dhari Barjas, Thamer Al-Shanfa, and Owaid Al-Anzi. The collaboration aims to increase CFI’s visibility and contribute to basketball development in Kuwait.

Enhancing Engagement through Sports Sponsorships

CFI’s branding will appear across various platforms, including broadcast, digital, and in-venue spaces. The company will engage with fans through activities like contests and MVP recognitions, promoting sports participation and achievement.

This partnership follows CFI’s recent sponsorship of the Arabian Gulf Cup and its role as a Strategic Partner of the Ya Hala Shopping Festival in Kuwait. Through these initiatives, CFI continues to strengthen its commitment to community engagement in the country.

Source: Finance Magnates